Plano, Texas, Feb. 14, 2017 — Swych, Inc., creator of the revolutionary digital gifting platform, announced today the beta release of its new bot technology for person-to-person gifting. Winner of the Most Innovative Startup at the FinovateFall 2016 event, Swychâ„¢ is a mobile first, highly secure, context aware digital gifting platform with advanced analytics. Adding another world’s first to its portfolio, Swych GiftBotâ„¢ technology uses artificial intelligence (AI) and natural language processing (NLP) to bring gifting to popular messaging and virtual assistant apps.