Fast Company – 3/20/13: The Starbucks clerk was at a loss. I had just ordered a mocha Frappuccino and asked to pay with Square, a service that allows customers to purchase goods at the coffeehouse chain via their smartphone.
“What? Square?” the clerk asks me, as she turns to another Starbucks employee behind the counter. “Can we pay with Square?”
“I don’t know,” the other employee responds. “No.”
“But there’s [a Square] option here,” the clerk says, as the two huddle close to the register’s screen. The clerk tries to scan my iPhone with her barcode reader, repeatedly tracing it up and down over the surface of the device, which is running Square’s Wallet app. A minute or two passes. No luck. “I don’t know how it works,” she says. “It won’t scan. It’s weird.”
The line of customers behind me was getting long. I felt uncomfortable. I decided to pay with cash instead.
Click here to read more: http://www.fastcompany.com/3005410/industries-watch/starbuckss-shoddy-square-rollout-baffles-baristas-confuses-customers
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