TSG Commentary
Prediction lists are everywhere around the start of a new year and where there’s a lot of speculation, clever headlines often take the stage over the sharing of insight. So, with that said, take a look at The Strawhecker Group’s careful analysis of what 2015 may hold, without the leaps of faith……or clever headlines.
2014 was a big year for the payments industry. The introduction of Apple Pay garnered a lot of attention, the variety of data breaches got major payment players (and the public) focused on security issues and major payment players started to lay the foundation for a digital ecosystem.
Despite heightened focus, increased investment dollars and strong media buzz around the payments industry there has been relatively little change in how we pay for things. NFC payment hasn’t taken off despite the introduction of Apple Pay and POS integrations are incredibly fragmented.
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