Mobile Payments Today:
Braintree has introduced a suite of new services focused on three areas for merchants: transaction services, rewards and loyalty and contextual commerce. Together, the new services are called Braintree Extend. Braintree wrote in a company blog that it introduced the new services as an extension of its current offerings to help merchants rely on just one partner for a number of needs related to enhancing the customer experience.  Braintree said transaction services can range from “unifying disparate payment systems, working with a specialized fraud-service providers, or dual-vaulting a user’s payment information for increased availability and redundancy.”
Source